ELBE Marketing

Who we are

ELBE Marketing is a boutique consultancy specializing in crafting and implementing strategic marketing solutions that exponentially boost your business growth. Founded by seasoned marketing leader Lance Hendershot, we combine 20 years of expertise with a data-driven approach to deliver measurable results across all marketing functions.

Our Mission

Our purpose is to empower business leaders with the knowledge, guidance, and tools necessary to achieve sustainable competitive advantage through impactful marketing. We achieve this by:

• Providing clear and concise answers to your marketing questions, backed by data and industry insights.
• Developing scalable, flexible, and modular marketing strategies, adaptable to your unique business needs.
• Offering personalized and accountable support, ensuring your marketing team's success.

1. Digital Strategy Development

• Craft a holistic digital strategy encompassing all channels, from SEO to social media and beyond.
• Develop a solid foundation for long-term growth by utilizing a data-driven approach.
• Define clear measurable goals and track performance meticulously.

2. Strategic Consulting

• Evaluate your current marketing performance and identify areas for improvement.
• Develop a customized marketing roadmap to achieve your specific business goals.
• Provide ongoing guidance and support to ensure successful implementation.

3. Marketing Execution

• Manage and optimize your marketing campaigns across all channels.
• Provide training and enablement to empower your marketing team.
• Partner with you to measure and refine your marketing strategy over time.

4. Industry Expertise

We have extensive experience across diverse industries, including:

• Technology & Software
• Healthcare & Pharmaceuticals
• Retail & Ecommerce
• Professional Services
• Manufacturing & Industrial

Our Core Values

• Integrity: We maintain absolute transparency and honesty in our dealings with clients.
• Focus on Results: We prioritize quantifiable outcomes and tangible business impact.
• Help Others: We share our knowledge and empower clients to become self-sufficient.
• Never Stop Learning: We embrace continuous learning and innovation to stay ahead of the curve.