Transforming Businesses with Data-Driven Growth Strategies
At Marketstar, we're a cutting-edge demand generation agency that fuels growth for mid-market and enterprise technology firms. Our comprehensive suite of services is designed to drive revenue, amplify customer success, and optimize sales performance.
Our Approach
We take a holistic approach to demand generation, combining the power of intent data, digital marketing, and sales enablement to ignite growth for our clients. Our team of experts leverages the latest technologies and strategies to fuel ABM success, drive conversions, and amplify customer success.
Our Expertise
Our expertise spans across various areas, including demand generation, digital marketing, content and creative, digital experience, marketing tech, and automation. We also offer account-based marketing, sales pipeline generation, new business acquisition, sales engineering, sales support, and account management services.
Revenue Growth
We're dedicated to driving revenue growth for our clients through our innovative services, including revenue strategy and design, CX strategy and journey mapping, sales and CS strategy, and GTM strategy. Our Growth Hub provides actionable insights and strategies for upselling and cross-selling, sales optimization, customer lifecycle outsourcing, customer dynamics, and advocacy.
Industries We Serve
We cater to mid-market and enterprise technology firms, helping them navigate the complexities of demand generation, sales, and customer success. Our expertise has been honed through years of experience in the industry, and we're committed to delivering exceptional results for our clients.
Company Culture
MarketStar has a very generous company culture, with an openness of the executive team, who regularly communicate financial results and new business in the pipeline. Employees feel valued and considered as stakeholders.
Work-Life Balance
The company offers great benefits, including health benefits, PTO, tuition reimbursement, and more. This allows employees to have a good work-life balance. Most employees are satisfied with their job and feel like they are growing professionally.
Professionalism
However, there are some concerns about professionalism. A few employees have reported that some team members lack etiquette and professionalism. This can affect the overall performance of the company.
Retaining Clients
Some employees have expressed concerns about retaining clients for a long period. This can lead to a fluctuating workload and uncertainty for employees.
Leadership
The company has had some issues with leadership, with some employees reporting that they are unsure about the direction of the company. This can lead to a lack of confidence and stability.
Community Outreach
On the other hand, MarketStar invests in community outreach programs, which is a valuable aspect of the company culture.
Conclusion
While MarketStar has its strengths and weaknesses, it seems that the company has a strong culture and good benefits for its employees. However, there are some concerns about professionalism and retaining clients.
