Everybody's a player. No bench warmers.
BroadBased is a full-service marketing agency specializing in marketing planning, website design and development, local SEO, social media, lead generation, and media buying. Established in 1996, we have been successfully delivering high-quality marketing solutions to our clients for over two decades. Our experienced team of marketing strategists, media planners, project managers, and designers serve both B2B and B2C audiences, with a focus on generating qualified leads that drive revenue growth.
Our Approach: Cutting-Edge Technology and Data-Driven Strategies
Our digital marketing approach is grounded in cutting-edge technology and incorporates conversion tactics that provide measurable ROI data. We utilize both online and offline channels to reach your target audience effectively. Our digital expertise is complemented by proven offline methods such as direct mail, radio, TV, and outdoor advertising, enabling us to deliver comprehensive marketing strategies that cater to your unique business needs.
Partnering with CEOs, CMOs, and Marketing Directors
At BroadBased, we understand the importance of aligning marketing efforts with your overall business goals. We work closely with Business Owners, CEOs, CMOs, and Marketing Directors, providing Fractional CMO services, augmenting in-house skillsets, and executing digital, print, mailing, and media buying projects. Whether you need a full-service marketing department or specialized expertise for certain projects, our team is here to help you succeed.
Industries We Serve
Our extensive expertise spans across various industries, including healthcare, B2B, education, multifamily real estate, and consumer services. We tailor our strategies to address the unique challenges and opportunities within each industry, ensuring maximum impact and measurable results.
Meet the BroadBased Core Team
Jan Hirabayashi - Managing Partner
Jan oversees the development and execution of integrated marketing strategies that define specific budgets and tactics. She has a BFA in Graphic Design from Ringling College of Art and Design and boasts over 25 years of experience in creative roles.
Chris Ramaglia - Partner
Chris plays an instrumental role in the design and execution of digital strategies, ensuring the best possible results for our clients. He holds 11 digital marketing certifications and has a BFA in English from Florida State University.
Joy Watson Jarrell - Agency Project Manager
Joy provides integral functions, such as project estimation, timeline management, proofreading, printing/mailing, and procurement. She has over 20 years of experience in project management and is a graduate of Florida State College of Jacksonville.
Alexandra Morrison - Account Strategist
Alexandra oversees the successful execution of integrated marketing plans and individual projects. She has a BA in History and a BS in Communication and holds a concentration in Advertising from the University of North Florida.
Caitlin Lewis - Art Director
Caitlin is the creative lead at BroadBased, delivering vibrant and impactful design solutions that enhance client brands. She holds a Graphic Design degree from Florida State College of Jacksonville.
Rick Sauder - Content Strategist
Rick brings over 40 years of writing experience, creating content ranging from marketing communications and ad copy to strategic messaging for client business initiatives.
Customized Flex Teams
BroadBased specializes in creating customized Flex Teams for client projects requiring specialized areas of expertise, such as high-end video production or programming. Our clients benefit from having access to a dedicated point of contact while also having the flexibility to collaborate with any member of their dedicated project team.
Why Choose BroadBased?
At BroadBased, we pride ourselves on being "right-sized"-big enough to have a full range of expertise but efficient enough that everyone knows your strategy and objectives. Our core team members are strategic thinkers and idea producers, dedicated to providing a deeper level of strategy and ROI than most agencies can offer.
Choose BroadBased as your strategic marketing partner, and experience the difference that our expertise, creative thinking, and customer-centric approach can bring to your business.
Excellent Experience with Broadbased Communications
Professionalism and Flexibility
Reviewers praise Broadbased Communications for their exceptional product, professional staff, and flexibility in meeting their clients' needs. The team is receptive, responsive, and always willing to help.
Personalized Touch and Vast Knowledge
Clients appreciate the personalized touch and vast knowledge that Broadbased Communications brings to their projects. The team is goal-focused, understands the needs of small and large businesses, and provides strategic counsel and implementation of digital advertising and lead generation.
Exceptional Service and Results
Reviewers rave about the exceptional service and results they've experienced with Broadbased Communications. The team has helped clients increase foot traffic, generate leads, and close sales faster. Clients appreciate the team's creativity, professionalism, and fun approach to their work.
