"Advertising is based on one thing - happiness." - Don Draper
At Direct Path Digital, we understand the challenges of building a successful business in today's fast-paced digital landscape. With over 3 decades of experience, we've seen the evolution of advertising and marketing shift from traditional methods to the digital age. Our team has been a part of this revolution, staying ahead of the curve and maintaining an understanding of the customer journey.
A Shift in Advertising
The modern customer is no longer limited by geography or availability. With the internet, we can reach millions of potential customers from around the globe in a matter of minutes. This shift has changed the game, and it's crucial for businesses to adapt and understand the new landscape. At Direct Path Digital, we've developed a strategy built around multiple touchpoints to keep your business in front of and fresh on the minds of these potential customers. We understand who values your brand and where to find people just like them to grow your audience and following.
Our Services
We offer a wide range of services designed to help your business thrive in the digital age. From display advertising to pay-per-click advertising, email marketing, social media marketing, lead generation, fraud filtering, audience development, and optimization and data analysis, our team is equipped to handle your digital marketing needs.
Display Advertising
Promote your brand to new audiences through pre-targeting, re-targeting your past visitors, and building brand awareness across the internet.
Pay-Per-Click Advertising
Pay for advertising only when a user lands on your website.
Email Marketing
Permission-based acquisition email marketing generates the highest ROI over the other digital channels.
Social Media Marketing
Create content to promote your business on various social media platforms such as Facebook, Instagram, and Twitter.
Lead Generation
Drive targeted traffic to your site and capture visitors' info so you can nurture leads into customers.
Fraud Filtering
Monitor the visitors within your digital properties to ensure they are in fact real humans with intent and not bots or scripts.
Audience Development
Drive traffic to your website through a variety of mediums to build your following and customer base.
Optimization & Data Analysis
Leverage data to hone in on the right customers and provide campaign targeting and conversion strategies.
About Our Clients
At Direct Path Digital, we pride ourselves on the positive impact we've had on our clients' businesses. With our expertise, we've given businesses the tools to grow their audience, increase conversions, and drive revenue. Our clients rave about our services, citing time savings, increased efficiency, and a better understanding of their customer base.
What They Say
"Partnering with the team at Direct Path has given me time back in my day! No more evenings and weekends working on my website or trying to figure out social media. Thank you!"
- Julie D., Founder
"Having a team with experience matters. Their strategy has kept me working with customers and not wasting time trying to find them."
- Greg T., Designer
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