Broadcast & Design Group

The Broadcast & Design Group stands as a fully integrated advertising and communications firm, dedicated to providing comprehensive solutions for businesses seeking to elevate their brand presence and achieve their objectives. We pride ourselves on offering the distinct advantages of both a large agency and a boutique shop, seamlessly blending strategic expertise, compelling creative work, and a full spectrum of in-house services with personalized attention, rapid responsiveness, and an unwavering commitment to earning your ongoing trust.

Our strategic footprint extends across the United States, with main corporate offices strategically located in Minneapolis, Minnesota. This central hub houses our expansive radio, television, graphics, and animation production facilities, ensuring a comprehensive in-house production capacity. Complementing our Minneapolis operations is our dedicated web technologies office in Fort Collins, Colorado. This location acts as the nerve center for website creation, design, and hosting, serving a diverse clientele nationwide. San Antonio, Texas, serves as the home for our state-of-the-art music production facilities, where we craft captivating jingles, create evocative post-score elements for television and film projects, and produce soundtracks that resonate. Finally, our bright and vibrant west coast presence in sunny San Diego, California, primarily focuses on creative services, offering a perfect setting for capturing stunning visuals and bringing creative concepts to life, especially during the colder months.

Our Comprehensive Service Offerings

The Broadcast & Design Group empowers businesses to flourish with a wide array of services designed to meet every facet of their marketing and communications needs. We believe in a holistic approach, working closely with our clients to develop tailored strategies that deliver impactful results. Our capabilities span across multiple disciplines:

• Account Planning & Research: We delve deep into understanding your business goals, target audience, and competitive landscape, conducting thorough market research and competitive analysis to inform strategic decision-making.

• Strategic Planning & Positioning: Leveraging our insights, we craft a clear and compelling brand positioning strategy that effectively communicates your unique value proposition and resonates with your target audience.

• Corporate Identity: We develop a strong visual brand identity, encompassing your logo, brand guidelines, and overall aesthetic, ensuring consistency across all your marketing materials and platforms.
• Logo Design: A memorable logo is the cornerstone of your brand. We meticulously design logos that capture the essence of your company and leave a lasting impression.

• Product Naming: In the crowded marketplace, a distinctive product name is crucial. Our team crafts creative and memorable product names that resonate with your target audience and set you apart from the competition.

• Trade Shows: We assist with planning and executing successful trade show strategies, from booth design and branding to lead generation and follow-up.
• Online Services: We provide a comprehensive suite of online services, including website design, website hosting, search engine optimization (SEO), email marketing, and social media advertising.

• Website Design: We create visually stunning and user-friendly websites that drive engagement, conversion, and brand loyalty.
• Website Hosting: We offer reliable and secure website hosting solutions to ensure your website is always accessible and performing optimally.

• Search Engine Optimization (SEO): We implement proven SEO strategies to improve your website's visibility in search engine results pages (SERPs), driving organic traffic and increasing brand awareness.

• Email Marketing: We develop targeted email campaigns that nurture leads, engage customers, and drive conversions. We specialize in crafting compelling content and optimizing email deliverability.

• Social Media Advertising & Marketing: We leverage the power of social media platforms to reach your target audience, build brand awareness, and drive engagement.

• Creative Concept Development: Our creative team develops innovative and engaging campaign concepts that capture attention and leave a lasting impact.

• Campaign Development: We plan and execute multi-channel marketing campaigns that are strategically aligned with your business objectives, utilizing a variety of tactics to achieve optimal results.
• Direct Marketing: We create targeted direct marketing campaigns that reach your prospective customers through a variety of channels, including direct mail, email, and telemarketing.

• Graphic Design: Our talented graphic designers create visually impactful marketing materials, including brochures, flyers, presentations, and social media graphics.

• Production Services: From radio and television commercials to print materials and digital content, we offer a complete range of production services to bring your marketing vision to life.
• Radio Commercials: We craft engaging and memorable radio commercials that capture attention, communicate your message effectively, and drive desired actions.

• Brochures: We design eye-catching brochures that showcase your products or services, highlighting key features and benefits.
• Television Commercials: We develop compelling television commercials that engage viewers, build brand awareness, and drive conversions.

• Direct Mail: We create targeted direct mail campaigns that reach your potential customers through postcards, letters, and catalogs.

• Phone Directory: We design and manage phone directory listings to ensure your business is easily found by customers in your local area.
• Newsletters: We create informative and engaging newsletters that keep your customers informed about your latest news, products, and promotions.
• Newspaper & Magazine Advertising: We develop strategic advertising campaigns for newspapers and magazines that target your specific audience.

• Outdoor Advertising / Billboards: We design and manage impactful billboard campaigns that maximize visibility and brand awareness in high-traffic areas.
• Custom Music, Post Score & Sound Design: We create original music, sound effects, and post-score elements for television, film, radio, and multimedia projects.
• Infomercials: We develop engaging and persuasive infomercials that effectively communicate product benefits and drive sales.
• Animation: We produce high-quality animated videos that bring your stories, concepts, and products to life in a captivating way.
• Still Photography: We capture stunning still photographs for marketing materials, websites, and social media.
• Corporate Videos: We produce professional corporate videos that tell your company's story, showcase your products or services, and engage your target audience.
• Training Videos: We create informative and engaging training videos that enhance employee knowledge and performance.