Strauss Karl

At Strauss Marketing, Inc., our mission is to empower businesses to succeed in the competitive North American retail channel. With over three decades of experience, our team has a deep understanding of what it takes to launch new consumer products from concept to reality. Our expertise lies in consumer electronics and housewares, with a focus on national retail "brick and mortar" accounts, distributors, and e-commerce retail channels.

Our Services

At Strauss Marketing, we offer a comprehensive range of services designed to support the success of our clients. From product design and customization to product procurement and marketing, our services are tailored to meet the unique needs of each business. Our services include but are not limited to:

• Product design and customization
• Product procurement via domestic or off-shore suppliers
• Product packaging recommendations
• Product testing and evaluation
• Market research and product review
• Product marketing and sales promotion
• Product placement and profitability
• Distribution and visibility
• Sales force management
• Sales channel analysis
• Trade show consultation

Our Expertise

Our team has gained significant experience working with clients and national accounts, providing us with a profound understanding of the key elements required for success in the competitive North American retail channel. We have developed strong relationships with a broad network of off-shore manufacturers, enabling our clients to source new products and potentially procure lower pricing on existing products.

Our Approach

We understand the importance of cash flow management for new businesses. At Strauss Marketing, we can offer our clients cost-effective solutions to help them make more money sooner. Our team also has working relationships with logistics companies that can provide solutions for warehousing, product distribution, product returns, and disposition of overstock, if required. Our approach is designed to support the success of our clients, from product development to marketing and sales.

Our Clients

Our client portfolio includes a diverse range of well-known brands, including Alert Works, Ltd., Amazon.com, Ambient Weather, Amway Global, and many more. We are proud to have worked with these esteemed organizations and look forward to collaborating with new businesses who share our passion for innovation and success.